PHILADELPHIA (FOX 29) - The excitement has yet to fade after the team officially signed baseball's biggest free agent superstar. It would be easy to look at the Phillies new $330 million man and wonder— how could Bryce Harper possibly be worth all that money?
Well, here's how. For one thing, merchandise sales are through the roof. Harper‘s jersey broke the all-time sports record for sales over a 24-hour period.
The Phillies’ Majestic Clubhouse store was just about out of premade Harper tops by mid-day Monday and they couldn’t personalize any more blank jerseys since they’ve temporarily run out of the letter R.
It doesn’t hurt that Harper on an early pace for a Hall of Fame career seems to be a likable star.
Then, there are ticket sales; the Harper signing led to a weekend stampede at the box office.
By Monday that stampede had slowed a bit, but it’s clear fans are once again happy to plunk down their hard-earned cash to see this team play.
It’s not just the team that benefits.
American Marketing in Clifton Hights, Delaware County, is cranking out Harper T-shirts through a contract with the player and a company called 'Fans Only'.
Moments after Harper signed and chose his uniform number they were creating shirts for Forman Mills, Amazon.com and other outlets.